Why is metadata essential to your dam?

We go on and on about metadata, and for a good reason - it is essential for a DAM. Simply put, your files are not worth much without metadata. In this blog post we will let you in on the possibilities a good metadata set-up enables.

When building a house, you need a firm and solid foundation, the same goes for setting up a DAM. The foundation is your metadata, and you cannot work efficiently without it. Not only will the metadata give you the most out of your DAM, but it is also what enables integrations to other systems and tools.

We talk a lot about metadata being essential and what we mean is explained below.

Search

One of QBank’s most fundamental feature is the search tool. When optimized you should find your assets by a simple search, within seconds. This cannot be done if your assets aren’t set up with accurate metadata. Not using the right metadata will have a direct negative impact on the performance of your DAM.

Control

The role of a DAM is to help you to stay in control of your digital assets. This cannot be done efficiently without metadata and tagging assets correctly. For example, your metadata help you to control in what context an asset are allowed to be published in, and what rights you wish to add to a specific asset like who can publish it or even view it.

Automate

Building automated workflows like auto publishing, pushing or pulling assets within integrated tools require a solid metadata set-up. If you are managing assets with copyright’s you know all about keeping track of expiration dates. With accurate metadata QBank can easily keep track of expiration dates and notify you before it expires, but also automatically replace the asset.

Learn more about metadata in our metadata guide.